Pricing

Simple, transparent pricing

Per user, per month. Free trial — no credit card required. Cancel anytime.

At a glance

What we sell
DCE (Dual Canvas Execution)— AI-native strategy and execution software: Company Strategy & Execution plan, scorecards, structured meetings (including L10-style), Rocks, to-dos and topics, plus AI meeting prep and execution intelligence.
Who it's for
The same product for every seat; pick Growth, Intelligence, or Connected based on whether you need full AI and API access. Consulting and Development Shell work is separate and priced per engagement.
What it costs
$12 / $18 / $22 per user per month (Growth / Intelligence / Connected). Monthly billing. Full pricing. Free trial — no credit card required.
How it works
Sign up, import or build your strategy and scorecard, invite your team — most teams are credible in about 30 minutes. How DCE works.

Growth

$12/user/month

The complete execution operating system — everything your team needs to run on a structured rhythm.

  • Strategy & Execution Plan (VTO)
  • Org Chart & Accountability
  • Seats with Purpose, KPIs & Role Clarity
  • Rocks with Milestones
  • Scorecard & KPI Tracking
  • Structured Meetings (L10)
  • Weekly Update Prep
  • To-Dos & Follow-Through
  • Topics & Issue Tracking (IDS)
  • 1:1 Reviews & Assessments
  • Decision Capture
  • Staleness Threshold Alerts
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Recommended

Intelligence

$18/user/month

Everything in Growth, plus AI that coaches your team and surfaces insights you'd otherwise miss.

  • Personal Execution Advisor (per-user AI coach)
  • Execution Advisor (org-wide leadership AI)
  • AI Meeting Recaps & Summaries
  • AI Draft Agendas & Pre-reads
  • Executive Intelligence Dashboard
  • Priority & Risk Intelligence
  • Team Health Analysis
  • Role Accountability Analysis
  • Strategy Coherence Checks
  • Financial & Market Analyst (AI chat)
  • AI Proposals & Exception Briefs
  • AI Canvas (collaborative data workspace)
  • Background Execution Agents
  • Role Clarity Scoring (AI + self-assessment)
  • AI Provider & Model Configuration
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Connected

$22/user/month

Everything in Intelligence, plus API access and integrations for teams with an existing tech stack.

  • External REST API (1,000 req/hr)
  • API Key Management
  • OpenClaw Connector
  • Polsia Connector
  • MCP Connector (Cursor, Claude)
  • Agent Audit Log
  • Custom Integration Support
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When should you upgrade?

Every team starts on Growth. Here's how you'll know it's time to move up.

Growth → Intelligence

  • You finish a meeting and want an AI-generated recap instead of manual notes
  • Your team asks "What should I focus on this week?" and you want AI to answer for each person
  • Leadership wants to see which priorities are at risk and which teams are underperforming — without manual analysis
  • You want AI to check whether your projects actually align with your strategy
  • Managers want AI-scored role clarity and accountability insights for 1:1s

Intelligence → Connected

  • You need DCE data flowing into your CRM, BI dashboard, or internal tools automatically
  • Your dev team wants to build custom workflows around scorecard and project data
  • You're a consulting firm running DCE for multiple clients and need aggregate API reporting
  • You use OpenClaw, Polsia, or Cursor/Claude and want bidirectional sync

Want expert help beyond the software?

The prices above are for DCE, the software. Better Execute also works with companies on how work actually gets done — Management Consulting, customer-owned application development through the Development Shell, and Fractional AI Officer mandates. That work is priced separately and scoped per engagement. DCE is never required.

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Refund Policy

30-day money-back guarantee on your first subscription. After that, fees are non-refundable. See our Terms of Service (Section 5.3) for full details.